Related Quote from Kelvin Morgan
marketing content is simple. I like Adobe Analytics performance which is cost effective and gathering marketing insights is easy and quick. To import different
Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is…
The following is a quick overview of editions offered by other software in similar categories
Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.
Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience.Mixpanel serves over…
marketing content is simple. I like Adobe Analytics performance which is cost effective and gathering marketing insights is easy and quick. To import different
understand the value some you tube tutorials were MUCH better than the adobe ones … I thought that Adobe Analytics was just a more expensive version of Google
three companies that leverage the Adobe Suite, and that's because of the cost, not of the product itself. It's very hard for us to also hire people because … inside of the companies. My team and I evangelize this and also who's in charge of data and advanced analytics, but…
investment. I think Adobe Analytics is not the least expensive thing out there. It's a fairly expensive product to invest in, but the visibility, the insights
that you wanna track for your products (like what people are seeing, what prices, SKU numbers), and that's pretty neat to be able to get that. If you don't … and each brand has its own thing. One is green energy, the other one is affordable energy, then the main brand. So…
Currently, the cost model is by server calls. Due to the nature of our architecture, we are charged … our own architecture. But the answer is, I wish there was more flexible pricing with respect to how server calls are charged. Some of them are non-material &h…
major drawback that I see is that for a smaller busines this tool is too expensive and we need experts to manage it … more advanced features that over and above the competition. Also, at such a price Adobe hs to provide differentiating factor
hard to learn use to regex high pricing
development Some of the visuals could be richer Better customer support Costing could be lower
a lot of offline data exists, Adobe Analytics is not able to provide any value.
Analytics could have better documentation Adobe Analytics could have a better price tag
optimisation Supports integration with other leading CX tools to get the full value from a variety of sources
Cost is much higher which could be expensive for small businesses. There are certain instances where
Might be a bit expensive for Startups or Small businesses. Learning and getting accustomed to the
Adobe products come at a price and so does their service. For their analytics product, the support people
Ease of use Quality of data Cost … Price Product Features Product Usability … Cost, always that is the tipping point in the pursuit of any
analytics is more robust than Quantum metric. On the other hand QM has a cheaper license at the company level. they do similar jobs and can learn from
investment Operation efficiency Better pricing … Adobe Analytics provides a better cost structure and is more affordable. Also
adding tracking rules on webpages, testing them through debugger and adding values to the report suite. … Costing Customer suppport Training … creates the best customer experience. Also, for enterprise clients with no cost constraints, Adobe Analytics works best. However,…
Telium need to be improved. Reduced cost so every client implement . You cannot use some of the data points you collect
marketing and analyzing its consumers. Unlike Google Analytics, this does cost money and is quite in depth and hard to use for a first timer or even intermediate
Cost History data can be better Low Tech support
class technology best suited for a big business. Adobe is relatively expensive compared to other providers - needs to be a clear ROI that the investment
Adobe Analytics is most suited for large organizations. The cost of this tool makes the investment significant, but large organizations that
Cost, the price might be prohibitive if you're a small business or team, but if you're … have more features and more of a start-up cost initially but will offer your more targeted details and value for your insight and time. Adobe Sen…