1. Home
  2. Web Analytics Tools
  3. Adobe Analytics Reviews
  4. User Review of Adobe Analytics
Adobe Analytics Review from an Internet Entrepreneur!
March 13, 2023

Adobe Analytics Review from an Internet Entrepreneur!

Abbinow Talashi | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Analytics

Adobe Analytics helps us with valuable insights using data collected from our company sites. It helps us make better and intelligent decisions. It is much better than MIS Reports as it is very dyanmic and much more insightful. It makes these insightful and targeted reports using a very comprehensive database. Using this has helped us build our analytics in automation mode.
  • User Friendly- It is relatively far more user friendly than other similar software.
  • Accessibility of Insightful Reports at a click of button
  • Dashboard that has all the features listed at a single place.
  • Might be a bit expensive for Startups or Small businesses.
  • Learning and getting accustomed to the software and all it's features might take a bit of inestment of time & effort.
  • Sometimes the software gets a bit slow. So you need to keep up with it.
  • Automation of Business Insightful Reports
  • Highly customised Reports
  • High Return on investment over long term as you do not have to keep an MIS team.
  • High degree of accuracy of reports.
  • High ROI as Adobe Anaytics helps us in Custom Tracking
  • High ROI as it automates our Report Generation hence saves time
  • High ROI as Reports are have high degree of Accuracy & Help in better Business Decisions
Google Analytics is good as well however I feel Adobe Anaytics is a premium Enterprise Analytics Solution and therefore comes with a price. Google dashboards and custom reports allow you to add visualizations together but only using simple correlations, and Google has determined which data you can put into what column. In custom reports, Adobe Analytics Workspace allows you to easily drag and drop anything anywhere and compare data.

Do you think Adobe Analytics delivers good value for the price?

Yes

Are you happy with Adobe Analytics's feature set?

Yes

Did Adobe Analytics live up to sales and marketing promises?

Yes

Did implementation of Adobe Analytics go as expected?

Yes

Would you buy Adobe Analytics again?

Yes

When we require business critical reports at a very short notice, we turn to Adobe Analytics for help. Everytime the software helps us with relevant reports when we require it the most. There is a certain degree of automation involved in this that we really like. Reports are customised hence help us take better business decisions in short term & long term both. I may not be able to specify any other scenarios where it it less appropriate as have not come across any such experience.