Akero Labs Reviews

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        About Akero Labs

        Akero is a digital inbound and outbound marketing and lead generation platform, used by over 300 organizations.  This platform is built with agencies and brands in mind.

        Akero marketing software captures essential user data by creating digital and social media marketing campaigns that are personalized to each respondent. Real time tracking tells the user which specific content, advert and platform source is generating the most relevant data. The vendor says this information can help marketers allocate budgets and effort to increase performance and ROI. The Akero toolkit of features has specifically been built around maximizing PPC and social media campaign effectiveness.

        The vendor's value proposition is that the full suite of marketing automation and API integrations into all other marketing and CRM software means that Akero becomes an essential tool for any marketer wishing to personalize, track and capture opt in data.

        With a single dashboard to manage all clients, Akero allows agencies to manage and report on all active campaigns, while giving clients access to the tools they need to manage their own leads and content. According to the vendor, the option to resell offers an additional revenue stream while boosting the value and stickiness agencies can offer to their clients. The Akero platform can be fully white-labelled and presented as the agency’s own technology platform.

        Akero is free for all UK based charities and social enterprises.

        Akero Labs Features

        Email & Online Marketing Features
        Does not have featureWYSIWYG email editor
        Has featureDynamic content
        Has featureAbility to test dynamic content
        Has featureLanding pages
        Does not have featureA/B testing
        Has featureMobile optimization
        Does not have featureEmail deliverability reporting
        Does not have featureList management
        Does not have featureTriggered drip sequences
        Lead Management Features
        Does not have featureLead nurturing
        Has featureLead scoring and grading
        Does not have featureData quality management
        Has featureAutomated sales alerts and tasks
        Campaign Management Features
        Has featureCalendaring
        Has featureEvent/webinar marketing
        Social Media Marketing Features
        Has featureSocial sharing and campaigns
        Has featureSocial profile integration
        Reporting & Analytics Features
        Has featureDashboards
        Has featureStandard reports
        Does not have featureCustom reports
        Platform & Infrastructure Features
        Has featureAPI
        Has featureRole-based workflow & approvals
        Has featureCustomizability
        Does not have featureIntegration with Salesforce.com
        Has featureIntegration with Microsoft Dynamics CRM
        Does not have featureIntegration with SugarCRM

        Akero Labs Integrations

        Akero Labs Competitors

        Pricing

        • Has featureFree Trial Available?Yes
        • Does not have featureFree or Freemium Version Available?No
        • Does not have featurePremium Consulting/Integration Services Available?No
        • Entry-level set up fee?No

        Akero Labs Customer Size Distribution

        Consumers
        0%
        Small Businesses (1-50 employees)
        12%
        Mid-Size Companies (51-500 employees)
        38%
        Enterprises (> 500 employees)
        50%

        Akero Labs Support Options

         Free VersionPaid Version
        Live Chat
        Email
        FAQ/Knowledgebase
        Video Tutorials / Webinar

        Akero Labs Technical Details

        Deployment Types:SaaS
        Operating Systems: Unspecified
        Mobile Application:No
        Supported Countries:United Kingdom, United States
        Supported Languages: English