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Akero Labs
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Score 8.0 out of 101
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Akero Labs Reviews

Akero Labs
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          About Akero Labs

          Akero is a digital inbound and outbound marketing and lead generation platform, used by over 300 organizations.  This platform is built with agencies and brands in mind.

          Akero marketing software captures essential user data by creating digital and social media marketing campaigns that are personalized to each respondent. Real time tracking tells the user which specific content, advert and platform source is generating the most relevant data. The vendor says this information can help marketers allocate budgets and effort to increase performance and ROI. The Akero toolkit of features has specifically been built around maximizing PPC and social media campaign effectiveness.

          The vendor's value proposition is that the full suite of marketing automation and API integrations into all other marketing and CRM software means that Akero becomes an essential tool for any marketer wishing to personalize, track and capture opt in data.

          With a single dashboard to manage all clients, Akero allows agencies to manage and report on all active campaigns, while giving clients access to the tools they need to manage their own leads and content. According to the vendor, the option to resell offers an additional revenue stream while boosting the value and stickiness agencies can offer to their clients. The Akero platform can be fully white-labelled and presented as the agency’s own technology platform.

          Akero is free for all UK based charities and social enterprises.

          Akero Labs Features

          Email & Online Marketing Features
          Does not have featureWYSIWYG email editor
          Has featureDynamic content
          Has featureAbility to test dynamic content
          Has featureLanding pages
          Does not have featureA/B testing
          Has featureMobile optimization
          Does not have featureEmail deliverability
          Does not have featureList management
          Does not have featureTriggered drip sequences
          Lead Management Features
          Does not have featureLead nurturing
          Has featureLead scoring and grading
          Does not have featureData quality management
          Has featureAutomated sales alerts and tasks
          Campaign Management Features
          Has featureCalendaring
          Has featureEvent/webinar marketing
          Social Media Marketing Features
          Has featureSocial sharing and campaigns
          Has featureSocial profile integration
          Reporting & Analytics Features
          Has featureDashboards
          Has featureStandard reports
          Does not have featureCustom reports
          Platform & Infrastructure Features
          Has featureAPI
          Has featureRole-based workflow & approvals
          Has featureCustomizability
          Does not have featureIntegration with Salesforce.com
          Has featureIntegration with Microsoft Dynamics CRM
          Does not have featureIntegration with SugarCRM

          Akero Labs Integrations

          Akero Labs Competitors

          Pricing

          Has featureFree Trial Available?Yes
          Does not have featureFree or Freemium Version Available?No
          Does not have featurePremium Consulting/Integration Services Available?No
          Entry-level set up fee?No

          Akero Labs Customer Size Distribution

          Consumers
          0%
          Small Businesses (1-50 employees)
          12%
          Mid-Size Companies (51-500 employees)
          38%
          Enterprises (> 500 employees)
          50%

          Akero Labs Support Options

           Free VersionPaid Version
          Live Chat
          Email
          FAQ/Knowledgebase
          Video Tutorials / Webinar

          Akero Labs Technical Details

          Deployment Types:SaaS
          Operating Systems: Unspecified
          Mobile Application:No
          Supported Countries:United Kingdom, United States
          Supported Languages: English