Name: MarketingPlatform
Author: MarketingPlatform

Help Desk

Web and Video Conferencing

Customer Support

Feature Management

Functional Testing

Mind Mapping

Development

Business Intelligence (BI)

Calibration Management

Collaboration

Dropshipping

Enterprise Search

Integrated Workplace Management (IWMS)

Intellectual Property (IP) Management

Enterprise

Accounting

Payment Gateway

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Course Authoring

Employee Performance Management

HR Management

On-Demand Payment

Payroll

Resume Parsing

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

eLearning Content

Human Resources

3D Printers

3D Printing

Business Process Automation

Cloud Storage

Configuration Management

DevSecOps

Disk Cloning

Fraud Detection

IT Professional Services

Integration Platform as a Service (iPaaS)

Interoperability

Metadata Management

Network Access Control (NAC)

Network Performance Monitoring

Remote Monitoring and Management

SaaS Backup

Scale-Out Storage

Server Virtualization

Static Application Security Testing (SAST)

Storage Area Network

Test Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Ecommerce Personalization

Email Marketing

Event Management

Marketing Attribution

Marketing Automation

Search Marketing Intelligence

Social Media Advertising

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Transcription

Professional Services

Customer Relationship Management (CRM)

Sales

Secure Service Edge (SSE)

Security

Car Rental

Construction Accounting

Direct Secure Messaging

Home Health Care

Hospital Management

Medical Office EMR & EHR

Population Health Management

Veterinary

Vertical-Specific

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MarketingPlatform has proven to be an invaluable tool for businesses looking to enhance their marketing and sales efforts. Users have successfully utilized the software to distribute competitive and marketing literature to clients and prospects, ensuring that their brand message is effectively communicated. With MarketingPlatform, customers have experienced seamless creation of email newsletters and marketing campaigns, eliminating any roadblocks in their outreach.

One of the key business problems solved by MarketingPlatform is the automation of email marketing. Users have praised the software for its ability to save them a significant amount of time and effort by automating repetitive tasks. By streamlining the email campaign process, MarketingPlatform allows teams to focus on other crucial aspects of their marketing strategy, resulting in increased productivity and efficiency.

Another valuable feature of MarketingPlatform is its ability to constantly monitor statistics and generate detailed reports on email marketing performance. Users appreciate being able to easily track metrics such as open rates, click-through rates, and conversions, providing invaluable insights into the effectiveness of their campaigns. This data-driven approach empowers businesses to make informed decisions and optimize their marketing efforts for better results.

For chain restaurants in particular, MarketingPlatform has emerged as a go-to solution for enhancing marketing and sales efforts. The software is primarily used by the marketing and sales department in these establishments. It enables timely communication with potential customers through SMS and emails, keeping them informed about new launches and ongoing offers. By leveraging these targeted messaging capabilities, chain restaurants can effectively engage with their customer base and drive footfall.

In summary, MarketingPlatform solves key business problems for users across various industries. From streamlining email campaigns to automating tasks and providing valuable analytics, the software empowers businesses with the tools they need to enhance their marketing and sales efforts. Whether it's distributing literature or sending timely communications to potential customers, MarketingPlatform proves itself as a reliable solution for businesses looking to achieve success in their marketing endeavors.

Free

Basic

Premium

Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

Lite

MarketingPlatform

Software for bulk creation, sending and tracking of Emails for marketing purposes.

MarketingPlatform is a Danish/Macedonian SaaS company in constant growth, with 50+ employees and counting. Established in 2011, as a subscription-based company, we have developed an omnichannel marketing platform with an integrated customer data platform (CDP) giving customers a unified profile view. In 2021 MarketingPlatform became part of the ever-growing LINK Mobility Group, creating an even greater multi-channel marketing platform. LINK Mobility is a Norwegian company based in Oslo, Norway and publicly listed on the Oslo Stock Exchange. For all your email, SMS and marketing automation needs contact us for a free trial. <a href="https://marketingplatform.com/" rel="">MarketingPlatform.com</a><div> </div>

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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MarketingPlatform

Overview

What is MarketingPlatform?