6sense Gets 6/6 Stars
October 10, 2024
6sense Gets 6/6 Stars
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with 6sense
We use the ABM platform to prioritize accounts, serve warm accounts to our sales and BDR teams for quality outreach and gather intent data for personalized experiences through Mutiny. We recently brought in Sales Intelligence to enable sales teams and meet them in their workflow to bring this data front and center in Salesforce and are testing contact acquisition.
Pros
- Segment creation based on a variety of data points
- Predicts propensity to open an opportunity through 6QAs
- Syncs to multiple display platforms
Cons
- Reporting, specifically advertising and segment reporting and pulling that into a single view in CRM
- Company contact quality
- Higher opportunity conversion rates on 6QA accounts compared to non-6QA accounts
- Shorter deal cycles for accounts in decision and purchase
- Higher booking conversion rates on 6QA opportunities compared to non-6QA opportunities
6sense has done a great job of identifying anonymous signals to accounts, providing recommended actions to the BDRs and sales teams for multi-threading and better targeting with higher ROI for display and social advertising.
We rely heavily on the AI-powered buying stages and interaction with sales and marketing activities. The platform could benefit from more precise visibility into the sales and marketing activities including a more clear view of time engaged.
Do you think 6sense delivers good value for the price?
Yes
Are you happy with 6sense's feature set?
Yes
Did 6sense live up to sales and marketing promises?
Yes
Did implementation of 6sense go as expected?
I wasn't involved with the implementation phase
Would you buy 6sense again?
Yes
Comments
Please log in to join the conversation