Item: 6sense
Rating: 9
Author: Verified User

Overall Satisfaction with 6sense

Use Cases and Deployment Scope

Helps with segmenting lists and building specific plays against those lists. Loves that it allows us to understand where they are in the buyer journey and unique insights like technographic details. It makes it easy to use as a foundational tool to then activate on top of through media and sales plays.

Pros and Cons

Pros

Great UI that makes it easy to see how companies are engaging and showing intent
List building filters are great and unique
Orchestration and conversational email makes it easy to act on hot accounts

Cons

The display platform is not quality inventory
Too many signals that sometimes make it hard to weed through the clutter

Usability

Good interface, but lacking some feature,s but they do have an impressive product rollout coming which should enhance where it's lacking.

Return on Investment

Higher win rates

Account Identification

Yes it does a great job matching signals to accounts

Key Insights

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

Likelihood to Recommend

Great if you have a larger ICP and need to focus on in market accounts.
Also great if you have a lot of one to few ABM plays with a lot of segmentation - helpful tool to organize insights and activation points across those plays.

6sense Feature Ratings

Comments

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Best in class tool for ABM activation and intent insights