Item: Acquia Digital Experience Platform
Rating: 7
Author: Verified User

Use Cases and Deployment Scope

Currently, we started to use Acquia and analyze how it enhances our business markets. hope it will help us to reach our goals. Mainly we planned to use the Marketing cloud perspective and also personalization to engage the user for a better digital experience with the product. Acquia is new to us and Hopefully it will work

Pros and Cons

Marketing Cloud
Personalization Aspect
Campaign Studio

Cloud
Security
Trigger programs

Return on Investment

Persona
content
intent

Scalability

Acquia helps us to drive a digital experience platform in a flexible and scalable manner. We have utilized a certain percentage of the Acquia Marketing cloud platform. Maybe once we have utilized it completely, we are too good to give a better rating than the previous one. I think Acquia is a better platform for the Marketing aspect.

Alternatives Considered

Campaign Manager

Key Insights

Do you think Acquia Digital Experience Platform delivers good value for the price?

Yes

Are you happy with Acquia Digital Experience Platform's feature set?

Yes

Did Acquia Digital Experience Platform live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Acquia Digital Experience Platform go as expected?

Yes

Would you buy Acquia Digital Experience Platform again?

Yes

Other Software Used

Drupal, AWS Chatbot, Salesforce Einstein Bots

Likelihood to Recommend

we have a scenario called abandoned cart which is a more complex scenario in any e-commerce platform. In that scenario we have to trigger emails based on the user abandoned cart, user abandoned browse sessions, and user abandoned Wishlist. For that, we have faced lots and lots of challenges to solve that particular challenge.

Newly Acquired by Acquia

Software Version

Modules Used

Overall Satisfaction with Acquia Digital Experience Platform