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Act-On is a Powerhouse for Marketing Automation
September 25, 2014

Act-On is a Powerhouse for Marketing Automation

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Act-On

We use Act-On to launch all of our email marketing, understand our visitor analytics, and notify our team of the activity on our website and within our product. It allows us to have our finger on the pulse of how people are interacting with us online.
  • Automated email programs, which can filter based on the user data
  • Anonymous website visitor lookup
  • Customization of the templates and emails
  • Reporting
  • Integrations
  • Deliverability on shared-ip
  • Increased visibility to website activity
  • Autonomous email marketing nurture programs
  • Better real-time visibility of customers
Act-On has a complete suite of features that rivals all of these competitors. I have not yet found a way to solve a business problem with Act-On.
Act-On is accomplishing all of our needs.
Act-On is well suited for those people who want equal or more functionality than HubSpot, Marketo, and Eloqua but don't want to be locked into yearly contracts.