Easy to use and intuitive
September 06, 2021

Easy to use and intuitive

Bon Collins | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I use Active Campaign for email automation and creating journeys for people. It allows me to have automation and makes life a lot easier in the business. I can schedule weekly emails but also have longer automation that runs with ease. It means that I have more time to put into other areas of the business.

Pros

  • Makes it easy to create automations
  • Makes it easy to create emails that look good
  • Makes it easy to onboard people into automations

Cons

  • Being able to see content of emails after they have been sent
  • Allows me to connect with lots of people
  • Great for time management
  • Easy to create automations
Much easier to use and more intuitive. More functionality and more tutorials which made sense.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

For myself as a fitness professional, it allows me to serve many people without taking lots of my time which helps me work with more people and grow the business.

ActiveCampaign Feature Ratings

10.0
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
9.5
Lead nurturing automation
10
Lead scoring and grading
8
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
Event/webinar marketing
10
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
9.0
Dashboards
9
Standard reports
10
Custom reports
8
10.0
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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