Overall Satisfaction with ActiveCampaign
I use ActiveCampaign for all communication, lead generation and program automation.
I love how simple it is to see the open rates of campaigns and automation so I get a birds-eye view of what's connecting and can plan for future content.
It is so easy to connect to other systems (Dropfunnels, Stripe, etc.). Add two prepared links and done. My forms and lead magnets from my website and FB ads are automatically tracked and added to whatever list I choose.
I love how simple it is to see the open rates of campaigns and automation so I get a birds-eye view of what's connecting and can plan for future content.
It is so easy to connect to other systems (Dropfunnels, Stripe, etc.). Add two prepared links and done. My forms and lead magnets from my website and FB ads are automatically tracked and added to whatever list I choose.
- automation flows are laid out in a way that you can see every step, including the ability to pinpoint items like when, how and what
- the amount of detail of contacts makes it easy to know what directions to go in future content
- being able to add tags to each contact automatically based on what they've consumed makes segmenting easy and makes sure they receive the information that will serve them best
- The email itself isn't easy to personalize. It can be clunky getting things where you want them and you have to have it planned out first.
- A mobile option would be nice for being able to make changes or updating a campaign/automation. The app is only good for tracking automations and contact info
- Knowing what my contacts are opening is the biggest positive for my business. It allows me to expand on the information to take them to the next step.
- Having all of my systems connected takes the guesswork out of what's going on. Once something is triggered in one system, ActiveCampaign automatically starts sending the emails.
- I don't need to be checking to see who needs what, it's already done. Set it and forget it. This means I have more time to coach my clients instead of making sure everyone received the right email at the right time.
Do you think ActiveCampaign delivers good value for the price?
Yes
Are you happy with ActiveCampaign's feature set?
Yes
Did ActiveCampaign live up to sales and marketing promises?
Yes
Did implementation of ActiveCampaign go as expected?
Yes
Would you buy ActiveCampaign again?
Yes