Item: ActiveCampaign
Rating: 10
Author: Clay Green

Use Cases and Deployment Scope

ActiveCampaign is helping me in multiple ways, and adding services and features that are growing faster than I can implement!

First and foremost - ease of use in simply sending emails to everyone. I've tried multiple email services, and ActiveCampaign has outshone the rest in regards to EASE of use! And that's just for the simple act of writing and scheduling emails!

Client management, segmentation, and funnel management are areas I'm exploring and starting to use as well!

LOVING the customer service as well!

Pros and Cons

Email Template management
Composing, segmenting, sending emails
Sales Pipeline Management

Sometimes, the user interface will appear strange, but this is dependent on my internet connectivity and browser being used.

Return on Investment

Positive ROI!
More clients purchasing easier

Alternatives Considered

Mailchimp, Basecamp and HubSpot CRM

I've used these, and other crm's and emails systems - and I've stayed with AC for several years now.

Primarily, EASE OF USE is the reason. It's just easier, for me, to flow through how to build emails, templates, etc... and interact with my clients through AC!

Key Insights

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

Likelihood to Recommend

Small business owner that is managing multiple online courses, delivering courses, delivering scheduled emails...
Delivering recurring emails as reminders.
Growing interaction between clients.

ActiveCampaign SERVES my needs well, and is growing NEW FEATURES faster than I can keep up!

Software Version

Overall Satisfaction with ActiveCampaign