A must for small business as it can grow with you
September 15, 2021

A must for small business as it can grow with you

Chantal Vanderhaeghen Dip. Couns | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

Up until now, I have used it for automation and sending emails out to my customer base. It is a simple yet effective tool to contact my list giving me options on how I want to reach them. I love that I can make it as simple or as complicated as I like, full of color, words, and images or videos. It gives flexibility.
  • It has made the process easy to understand
  • It is accessible when you are needing support
  • It is easy to build on as your business grows
  • It gives you options to suit your business needs
  • How to easily set your own default template with your font and brand colour
  • It has helped me keep in touch with my clients
  • It has helped me see you is interested and who isn't through easy to read statistics
  • I am able to reach out to target clients when I have something they may be interested in
I was advised by my business strategist to move across to ActiveCampaign as it would give me more opportunities to keep connected with clients. At that point, I had a product-based service and AC would be more suited to being able to target specific clients who had bought certain products. It was more flexible and able to grow with your business.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

What I love about ActiveCampaign is that it suits the needs of a small business as it can be as simple or as complicated as you want it to be. It is easy to learn and implement with the options of more when your business expands.

ActiveCampaign Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
7
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
8
List management
8
Triggered drip sequences
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
7
Standard reports
7
Custom reports
7
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated