Digital Reporting and Analytics Solution with Extensive Features
Updated July 08, 2015

Digital Reporting and Analytics Solution with Extensive Features

Ananthnag Ballapalli | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

15

Modules Used

  • All

Overall Satisfaction with Adobe Analytics

Adobe Analytics is our primary tool for the Web analytics reporting.. Its used by everone who wants to understand the web behaviour across the organization

Pros

  • Understand Webpage behaviour, pathing,Traffic & conversions
  • Sources of traffic, Campaign Reporting
  • Reporting, Benchmarking, Quick Analysis, Performance of the Webpage

Cons

  • Visitor Click map is missing which would make it easy to understand the realestate on the page.
  • Funnel Optimization
  • Marketing Effectiveness
  • User Experience on the web
The leader in the Analytics product space for Digital which has extensive functionalities
It has amazing support and they follow and establish standards in terms of measuring advanced and emerging content and behaviour.

Using Adobe Analytics

This is the best product in the industry for digital analytics.

Adobe Analytics Support

Great Support!

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