Bit.ly = Good data
March 25, 2016

Bit.ly = Good data

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bitly

The Marketing/Communications Department uses Bit.ly as we manage all web and digital media. It's more aesthetically pleasing and it allows us to track user behavior and source traffic to pages.
  • Great metrics dashboard - very easy to read and understand.
  • Shortened links = less characters to worry about.
  • Customization of links to make it more organizational/topical.
  • I wish it was easier to customize the "bit" in bitly like the New York Times - I don't have the technological wherewithal to do it without support.
  • Daily emails to show a metrics dashboard would be nice.
  • It helps us show data around specific campaigns.
  • Displaying which platforms we're seeing the most engagement on allows us to know where to spend more time.
  • Ow.ly
You can't measure any data/metrics! It's Bit.ly for us!
It seems like the industry best standard.