360 degree solution for social media listening, monitoring, and reporting
Updated September 04, 2021

360 degree solution for social media listening, monitoring, and reporting

Ravindra Sahu | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Modules Used

  • Consumer Research
  • Audiences

Overall Satisfaction with Brandwatch

The Brandwatch tool is used to generate consumer insights using the social data for clients, as a service company we provide listening service to clients using the Brandwatch tool. The tool is majorly used by the research and HR department for the client as well and employee hiring purposes. The features and UI helps us to understand the consumer behaviors and provide the same insight to clients.
  • It helps to create Consumer Insight report
  • It helps to create Influencer Analysis report
  • It helps to create Campaign Analysis report and see the performance of the campaign
  • Image recognition features
  • Speech Analysis features
  • Attractive wordcloud
  • Profile analysis dashboard
  • Influencer analysis dashboard
  • Location map mention
  • It helps for creating quick report
  • The data is accurate and clensed
  • 360 degree social listening service
The mention count is accurate in Brandwatch compared to others and features are user-friendly and easy to navigate.
The profile setup is easy on Brandwatch, and the best part of the tool is the ease of use. The tool gives the complete package for Social media Analytics, Monitoring, and reporting. The graph visualization stands out against its competitors.

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Radian6, Sprinklr Modern Marketing & Advertising, Talkwalker
It is best suited for companies that have huge data because of the tool efficiency. Brandwatch can change the large data into graphs in minutes, and it takes very less loading time. The tool is used to creating Influencer analysis, campaign analysis, and consumer insight report in one click.
The tool is also user-friendly with an easy boolean logic feature. The tool is less appropriate for post scheduling.