Clearbit Ads: Linkedin targeting capabilities; but on Facebook
August 03, 2022
Clearbit Ads: Linkedin targeting capabilities; but on Facebook
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Clearbit
Clearbit allows our team to target our ICP on Facebook with paid advertising. Facebook is typically a channel where the majority of our ICP spends time, but the quality of leads is poor. Essentially, we can finally mimic our efforts and campaign strategy on LinkedIn in Facebook, giving us even more touch points and channels to reach our ICP. When we want to hit users at a higher frequency, using multiple platforms to hit the same users really helps.
Pros
- Company size targeting
- Job seniority targeting
- ABM
- Demand capture
- Demand generation
Cons
- Better customer matching
- Further industry segmentation
- Would like it to be cheaper
- Pre built audience lists
- Adding new channels to our marketing mix
- Replacing the need to upload new lists in ad platforms weekly/ monthly
- Increased our ability to hit ICP on Facebook
- Improved conversion rate to MQL
- 6sense and ZoomInfo Engage
Clearbit has been extremely beneficial for our organization. We still use and have access to some other tools, but it's the net new targeting that stands out for us, rather than a BlackBox of accounts that are in the market. When it comes to paid social where tracking and quality are tricky to measure and manage, Clearbit is the best option out there.
Do you think Breeze Intelligence for Hubspot delivers good value for the price?
Yes
Are you happy with Breeze Intelligence for Hubspot's feature set?
Yes
Did Breeze Intelligence for Hubspot live up to sales and marketing promises?
Yes
Did implementation of Breeze Intelligence for Hubspot go as expected?
I wasn't involved with the implementation phase
Would you buy Breeze Intelligence for Hubspot again?
Yes
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