Leading Data Enrichment Platform for Marketing Teams
January 03, 2025
Leading Data Enrichment Platform for Marketing Teams

Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Clearbit
We leverage Clearbit's capabilities through two primary implementations in our organization: (1) enhancing and enriching our customer data records directly within Lead and Contact page layouts to provide more comprehensive information about our prospects and customers, and (2) integrating Clearbit's robust data enrichment capabilities with our Google Analytics 4 implementation to gain deeper insights into our website visitors and their behaviors.
Pros
- Enriches lead and contact records effectively
- Provides easy access to company information
- Enhances Google Analytics 4 data quality
Cons
- Improve data available for enrichment
- Update database more frequently, as some information is outdated
- Improved visibility into lead records
- Company's recent acquisition raises concerns
- 6sense and ZoomInfo Marketing
When evaluating data enrichment solutions, we compared Clearbit against alternatives like ZoomInfo, InsideView, and D&B Hoovers. Clearbit emerged as our preferred choice for several key reasons:
- Superior API flexibility and integration capabilities, particularly with our existing tech stack
- More competitive pricing model compared to enterprise solutions like ZoomInfo
- Higher data accuracy rates, especially for technology companies and digital-first businesses
- Better developer documentation and support resources
While competitors like ZoomInfo might offer broader coverage for certain industries, Clearbit's focus on digital-first companies and B2B technology firms aligned perfectly with our target market. The platform's ability to provide real-time enrichment through API calls, combined with its straightforward implementation process, made it the most suitable choice for our specific use case.
- Superior API flexibility and integration capabilities, particularly with our existing tech stack
- More competitive pricing model compared to enterprise solutions like ZoomInfo
- Higher data accuracy rates, especially for technology companies and digital-first businesses
- Better developer documentation and support resources
While competitors like ZoomInfo might offer broader coverage for certain industries, Clearbit's focus on digital-first companies and B2B technology firms aligned perfectly with our target market. The platform's ability to provide real-time enrichment through API calls, combined with its straightforward implementation process, made it the most suitable choice for our specific use case.
Do you think Breeze Intelligence for Hubspot delivers good value for the price?
Yes
Are you happy with Breeze Intelligence for Hubspot's feature set?
Yes
Did Breeze Intelligence for Hubspot live up to sales and marketing promises?
Yes
Did implementation of Breeze Intelligence for Hubspot go as expected?
Yes
Would you buy Breeze Intelligence for Hubspot again?
Yes
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