Item: Conductor
Rating: 10
Author: Lisa Arrington

Overall Satisfaction with Conductor

Use Cases and Deployment Scope

Conductor has been helpful in providing SEO insights, new content, keyword ideas, and [it's] beneficial to both the Search team and Content team. It aides in streamlining SEO-friendly content development, as well as provides in-depth reporting that is helpful to share with channel stakeholders. Additionally, the Conductor representative we work with has been extremely helpful and always ready to share new features or ways to get value out of the tool.

Pros and Cons

Pros

Content/Keyword Performance Reporting
In-depth SEO Analytics
Integration with DeepCrawl

Cons

User-friendly Navigation

Return on Investment

Increased rankings for target keywords
Identified high-volume, high-value search terms to target
Supported teams for peak times or campaign initiatives

Support Rating

The Conductor team is always there to help. The representative we work with meets with us on a bi-weekly schedule, offering helpful advice, opportunities they have noticed, and sharing new ways for us to get value from the tool. Conductor also encourages feedback on their features, as well as provides opportunities to beta test new features.

Alternatives Considered

Ahrefs, Semrush, Searchmetrics Suite and ContentKing

Some of the main tools we have evaluated in addition and/or in lieu of Conductor include Semrush, for its keyword and content features, Ahrefs for its backlinking features, and ContentKing for its content performance and insight features. [I believe] using tools like Ahrefs alongside Conductor has helped build a robust SEO effort.

Key Insights

Do you think Conductor delivers good value for the price?

Not sure

Are you happy with Conductor's feature set?

Yes

Did Conductor live up to sales and marketing promises?

Yes

Did implementation of Conductor go as expected?

I wasn't involved with the implementation phase

Would you buy Conductor again?

Yes

Likelihood to Recommend

Conductor is a great tool in scenarios where multiple teams are involved with a site's content development and SEO performance. It supplements other SEO tools that are typically in any SEO professional's arsenal, providing more insightful information on opportunities, new search terms, and more. Perhaps Conductor may not be ideal for sites that are not heavy on content creation.

Conductor Feature Ratings

Comments

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Great for Enterprise Content & SEO Team Collaboration