A solid platform with an excellent customer support team
Overall Satisfaction with Conductor Searchlight
We use Conductor as our SEO tool across the 38 countries we operate in. For each of the countries, we have an account where the digital marketers and SEO specialists of each market are working to track their performance and get insights on what to improve. We also use the DeepCrawl integration to check any technical improvements on our sites.
Pros
- An extensive platform that allows us to track performance in all the 38 countries we operate in
- Their customer support team is awesome and is doing a great job of providing training, competitors' insights, and suggestions on how to improve our performance.
- Conductor is very open to suggestions. When Google for Jobs came out, they built in functionality so we're able to see if we came up in the Job Feature snippet.
Cons
- Would have liked to see better integration with paid search. So far my paid search colleagues are hardly looking into the tool, indicating that it's not that relevant for them.
- Increased awareness amongst the markets about their performance
- Ability to track the impact of optimizations
- Increased rankings due to these optimizations
- Technical issues being solved because of the DeepCrawl integration
We were looking for an SEO tool that could support us across all our 38 markets we operate in. Based on that requirement most tools already dropped off, except for BrightEdge and Searchmetrics. Searchmetrics and Conductor both provided insights for SEO and SEA, so therefore it was mainly a choice between these parties. Conductor has better pricing though.


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