Constant Contact Works for Me! :D
April 06, 2021

Constant Contact Works for Me! :D

Terri Betts | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Constant Contact

Currently, Constant Contact is being used for email marketing and fundraising at Health Care Center for the Homeless. Year-end giving and opportunities like Giving Tuesday are the main uses. As a one woman development department with a strong lean towards proposal writing, I wish I had more time to use it to provide regular newsletters and patient or clients stores to keep our supporters up to date and informed of all the good work we do. While COVID-19 should have pushed our usage higher, it turned my focus to other areas and temporarily derailed my plans to make better use of this platform.
  • User friendly (even for marketing challenged people like me)
  • Ability to keep previous templates
  • Scheduling when you want emails to go out
  • Reporting back to the user on open rates, etc.
  • Ability to send yourself a test message
  • Maybe make a bit more intuitive
  • Have it make suggestions for what you could or should do
  • More storage room for pics, logos, etc. (without additional cost)
  • While I think it is user friendly in general, I need a bit more guidance with options and possibilities
  • Good email marketing option that we need to expand on
  • We have not had a strong determinable ROI, but we do not always know if a donation resulted from an email
  • Very affordable and we plan in keeping it as a resource
I have not used products like this other than Constant Contact. I did look into systems that integrated email marketing with the donor database along with other tools, but they were cost prohibitive when compared to the current options we are using from different companies. While appealing on some levels, the price difference was so great that we could not justify moving to an fully integrated system at the time of review or since.

Do you think Constant Contact delivers good value for the price?

Yes

Are you happy with Constant Contact's feature set?

Yes

Did Constant Contact live up to sales and marketing promises?

Yes

Did implementation of Constant Contact go as expected?

Yes

Would you buy Constant Contact again?

Yes

I think it really is a great resource for smaller non-profits and those with smaller development/marketing teams. While permission based marketing should provide you with a larger opening percentage, we struggle with that. If someone doesn't sign up, they don't get the emails. In this case, sending it to your contact list outside of Constant Contact is better. But the templates inside Constant Contact offer a better visual result in my opinion. I do not have strong design skills and need the templates.

Constant Contact Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
10
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
Not Rated
Dashboards
10
Standard reports
10
Custom reports
Not Rated
URL Validation
10
Link Tracking
Not Rated
Image Validation
10
Inbox Display
10
Email Accessibility Tools
Not Rated
Spelling and Grammar Check
10
Spam Testing
Not Rated
Email Previews
10