Trust D&B Hoovers for company hierarchies
Updated November 25, 2021
Trust D&B Hoovers for company hierarchies
Score 7 out of 10
Vetted Review
Verified User
Software Version
D&B Hoovers
Overall Satisfaction with D&B Hoovers
Marketing and Sales professionals in our organization use [D&B] Hoovers every day to research company data so we can update our CRM, discover news, and make business decisions. We rely on [D&B] Hoovers for company information such as revenue, number of employees, DUNS number, address, SIC code, and industry, as well as hierarchy and company family structure.
- Corporate family/hierarchy: very detailed, up-to-date, and super useful
- OneStop reports are a great way to give Sales a glance into a prospect
- Industry and SIC codes are very useful and usually accurate
- Signals are not terribly useful
- Foreign companies are more often out-of-date
- Could be easier to create lists
- I refer to [D&B] Hoovers many times a day for company data
- I have stopped using the Smartlist Triggers for news because it's not targeted enough
- I rely on [D&B] Hoovers for hierarchy information
I find [D&B] Hoovers to be the best of the 3 when I need to research large companies with complicated hierarchies. ZoomInfo is less useful for hierarchies, company structures, locations, etc., especially for companies with foreign sites. InsideView is almost as accurate and detailed as [D&B] Hoovers in this regard, but InsideView excels for US companies and is weaker for smaller and foreign companies. [D&B] Hoovers is the winner for this type of customer and prospect research.
I did not know [D&B] Hoovers generates reports.
Do you think D&B Hoovers delivers good value for the price?
Yes
Are you happy with D&B Hoovers's feature set?
Yes
Did D&B Hoovers live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of D&B Hoovers go as expected?
I wasn't involved with the implementation phase
Would you buy D&B Hoovers again?
Yes