Merging Duplicates Made Simple
July 04, 2020

Merging Duplicates Made Simple

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • MassEffect
  • Single Table Deduplicator

Overall Satisfaction with DemandTools

Our main use for DemandTools is for the single table deduplication. This is extremely helpful because our integrations with Salesforce push data into the system based on email being the key indicator or a currently existing account. Because so many students use several emails, we end up with A LOT of duplicate records and need an easy way to merge them quickly. We use this tool on a daily basis and it's been an excellent product.

Pros

  • Ease of setting up different matching scenarios.
  • Can make the process manual or set up to run automatically.
  • Rule writing is simple for getting a focused list of records to look at.

Cons

  • I don't really have any suggestions here.
  • The price feels a bit high when only using a few of the tools.
  • Time savings for sure.
  • Data quality would be another.
I definitely would recommend it for uses like ours. I also feel there are several other capabilities we don't currently use but would be helpful to some of my peers at other companies. The price is the reason for the 9 vs 10. I'd like to see the price based on tools used vs all or nothing pricing.

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