Overall Satisfaction with EverString
We use EverString within the Sales department. It has helped us cleanse our CRM of duplicates and provides a semi-live database of information that updates. One of our biggest challenges was old dirty data that never was updated. In addition, we leverage EverString Intent Topics to help our prospecting team find net new accounts that are active in the market.
- Communicates with their customers
- Updates the technology quite frequently
- Provides a solid technology
- Within any database technology, more accurate information. No one will ever be 100% but this is always an area for improvement
- Cleanse loop - as accounts are removed from their database, it should start to remove info with in the CRM
Very Satisfied.
EverString has enabled this strategy because:
1. You have up to date information about the account before prospecting it
2. Intent has given a starting point on which companies to target first
3. Lower the time of scrubbing account information.
1. You have up to date information about the account before prospecting it
2. Intent has given a starting point on which companies to target first
3. Lower the time of scrubbing account information.
We've been able to significantly cut down the time our SDR's spent scrubbing account information before they even go after it. Then when we layered in Intent, it has help them reduce the amount of time they spend going after accounts that aren't in the market.
We just implemented measures to capture this.