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Works but huge room for improvement
August 10, 2018

Works but huge room for improvement

Sneha Nair | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with EverString

Used by sales team to produce leads
  • Intend
  • Summary of the business and services
  • Latest news in their business
  • Competitors
  • Contact quality
  • Finding correct phone numbers and emails address
  • Scrape the website to find out services prospects are leveraging
  • Ensure industry get captured into each contacts
  • 1 to 2 c level contacts
  • Ability to scan contacts social presence and narrow down feed scraping info from LinkedIn and Twitter
The way EverString is set up, the sales people don't have the ability to find accounts themselves. That task is done by the marketing manager and she probably had to go through some training to facilitate that process.
Not very satisfied - there is a lot of room for improvement
EverString did supply us with intelligent leads, but we need quality contacts with good phone numbers and email addresses to call/email.
Ability to scan their persona and activities on social media.
It did create a few leads but lots of room for improvement. I have described them in previous questions.
EverString can be a good source to get some raw leads but redundant in some ways because the same info can be obtained via LinkedIn.
If intend is collected via scraping public websites, when the intend was collected - that info needs to be documented such that the sales people calling on those accounts can effectively strategize.

Many prospects are subsidiaries who roll up to a larger parent company, those information should be captured. If there are 30 brand names that roll up to a single parent company e.g. Colgate-Palmolive, we need that info to call the right person.