Popo Review
September 03, 2018
Popo Review
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with EverString
We use EverString to look at key intent topics and then cater our messages to key accounts, with the intent topics most relevant to our field. It is a great tool that lets us know what various accounts are looking, at which allows us to see what their company is looking for in a solution.
- Revenue
- Location
- ESIntent Topics
- ESCadence Stage
- Correct ES Revenue
- Better Integration with Salesforce
- ES Intent Score don't track over time
- No Contact Level information - it only goes up to Account Level
Not a lot of training was required - EverString is a great tool to get accessible sales and marketing intelligence on accounts. It gives us a tool that breaks down how we look at accounts and which accounts to target. It gives us great insight into how to tailor our conversation.
I'm very satisfied. Like I mentioned, I wish we were able to look at ES Intent scores at a contact level to gain insight into key contacts.
I have not used this tool personally - but other members do use the tool very efficiently.
We have not adopted an ABM strategy as of yet - We are looking to move to that eventually.
EverString has made our lives a lot easier through its ES Intent topic field. We are able to attack key accounts who are looking at Keywords that are relevant to our industry.
Using EverString has helped me generate more qualified leads - through its ES intent topic as we are attacking more enriched opportunities.
All technology has its positives and negatives - EverString is mainly used for its ability to give better data enrichment capabilities.