Google Analytics is a must have for every website owner.
May 18, 2021

Google Analytics is a must have for every website owner.

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Google Analytics

Overall Satisfaction with Google Analytics

I have been using Google Analytics for over 5 years and always recommend using it for any website. Google Analytics is one of the more accurate ways to track website visitors, traffic, sales, and audience behavior. It is free and very widely used. We use it mostly for traffic website traffic numbers, page performance and insights into our audience. We have a few clients that use it for traffic conversion and sale data as well.
  • Pretty accurate website visitor numbers
  • Ability to manage multiple websites on the same account
  • Monitor website behavior
  • Get audience insights
  • It is confusing and complicated to fully understand
  • It's difficult to figure out how to see what you want to see
  • Website visitor numbers
  • Audience insights
  • Consumer on site behavior
  • SEO we page traffic analyzing
  • Google Analytics is free so it has saved us money using a paid service
  • It has helped reduce the bounce rate and increase time and money spent on our site
Google Analytics is a must have for any website owner. It can be complicated to understand and takes a lot of time to figure out what you are looking at in all the reports. But overall it is definitely worth using. Even if you use another product I would suggest using Google Analytics to have something to compare the data to.

Do you think Google Analytics delivers good value for the price?

Yes

Are you happy with Google Analytics's feature set?

Yes

Did Google Analytics live up to sales and marketing promises?

Yes

Did implementation of Google Analytics go as expected?

Yes

Would you buy Google Analytics again?

Yes

Google Analytics is something I would recommend to everyone with a website. All website builders have a plug in or widget because it is so widely used so its pretty simple to get set up on your site. And it's free. Even if you are using a different website tracking software I would recommend using Google Analytics to compare that data against.