If you use Act-On, go with GoToWebinar
Updated February 08, 2017

If you use Act-On, go with GoToWebinar

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with GoToWebinar

Simple dashboards
Integration with Act-On
Easy to save and download
We use it to conduct webinars for prospects and current customers. These webinars include thought leadership panels as well as product education and training sessions.
  • Integrates with our marketing automation, which lets us run seamless campaigns.
  • Control panel is easy to use, which makes running and setting up a session less of a chore.
  • Recording and saving options are also easy to use and it does not require a special decoder (like WebEx does) to leverage.
  • Like all of these services, connectivity and stability can be shaky. Any of the services that can possibly provide a better experience vis a vis connectivity will gather more marketshare.
  • Develop a way to set expectations based on individual bandwidth: "This session may be spotty. We recommend that you shut off other applications during the session".
As I've mentioned, the GoToWebinar integration with Act-On is much better, and that saves us time and effort. In addition, WebEx has a proprietary encoder that makes it difficult to download, edit and transcribe sessions especially when you use a Mac OS.
The killer app for us is the easier integration with Act-On. I'd recommend to users of marketing automation that the webinar solution you use has a tight integration.

GoTo Webinar Feature Ratings

Audience polling
8
Q&A
8
Dashboards
8
Data exportability
9
High quality audio
8
Mobile support
7
Participant roles & permissions
8
Confidential attendee list
9
Branding options
8
Integration to Marketing Automation
9
Calendar integration
9
Record meetings / events
9
Slideshows
9
Event registration
9