Overall Satisfaction with Heap
We used Heap only within the Marketing department to export contact details of our customers and segment them depending on actions done or pages visited.
- Collect email addresses of users visiting our websites
- Easy set up to implement
- Segmentation setup takes long and it's not automated
- Can only export up to a limited number of rows per spreadsheet
- Event set up is a long process and not automated
- Helped us target our emails more by segmenting the users.
Great tool but initial implementation is time-consuming. Once everything is set up thought, it offers a complete marketing suite.