Overall Satisfaction with Hootsuite
I use it to schedule the same post across multiple platforms in the near-term. It allows for easy syncing of messages across those platforms. One source, one message; Hootsuite connects with most social media platforms that individuals and businesses use. We need a tool like Hootsuite to be able to send the same message across multiple platforms simultaneously for our business to consumer product. It saves us an enormous amount of time versus working within each social platform individually.
- Calendaring
- Social media connections
- Message management
- No longer has a free version
- Does not connect to all platforms
- Only allows a single login unless you have more expensive plans
- Consistency in messaging
- Reduced overhead, as it is a single source to go
- Saves a significant amount of time
- Buffer
Buffer and Heropost.io. Buffer is very similar, likely the only real difference is the price. Heropost.io is also very similar, yet is significantly less expensive. There are many players in this field; most offer similar functionality, others do some things better, others do some things worse, but never in a majorly impactful way except that some do not connect to as many platforms.