Hootsuite—The Ultimate Help!
Overall Satisfaction with Hootsuite
Hootsuite demonstrated itself to be a valuable asset within our organization. We manage many social media accounts and coordinating logins, accounts, posts, and audience engagement [were] quite difficult. Before Hootsuite, there were many times where we missed posting deadlines or had someone forget their login info, etc. It was a struggle to stay on top of it all. Hootsuite definitely has improved social media management and has made it easier to not only be reactive with social media, but proactive! It is extremely helpful that Hootsuite offers the ability to assign posts and comments to other users. I also enjoy that Hootsuite allows us to follow other accounts and listen on different social media channels.
Pros
- Hootsuite is great for scheduling posts. I can easily push the same content out on multiple platforms.
- Hootsuite is great for assigning posts and tasks to other users within the organization. It makes it easy to track who will be responding to which specific posts on which specific platforms.
- Hootsuite offers a helpful listening feature that allows organizations to monitor conversations and brand mentions across multiple social media channels.
Cons
- An issue I ran into was having to upload the same image across multiple posts/platforms.
- The price of Hootsuite is also a big concern. Compared to other social media management tools, it definitely falls on the expensive side.
- I've run into difficulties when trying to post stories on Instagram and/or Facebook. It is less streamlined than it could be.
- Hootsuite has greatly reduced the time we spend managing social media by about 10 hours a week.
- Hootsuite has improved our ability to track social media metrics and analytics.
- Hootsuite has made access to our social media channels more secure through the use of user roles and administration.
Do you think Hootsuite delivers good value for the price?
Not sure
Are you happy with Hootsuite's feature set?
Yes
Did Hootsuite live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Hootsuite go as expected?
Yes
Would you buy Hootsuite again?
Yes
Comments
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