Hotjar is a MUST-HAVE tool for UX testing
September 21, 2018

Hotjar is a MUST-HAVE tool for UX testing

Sheryl Biesman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Hotjar

We use Hotjar to understand the user experience on our website, to test new features, to run surveys and to study heatmapping. Primarily we set recordings of user sessions that we study to give us directional information about how people are interacting with our brand.

Pros

  • Records user sessions.
  • Allows for specific webpage research.
  • Pop-up surveys on specific pages.

Cons

  • It would be great to have the option of audio feedback about the website.
  • We launched a video on the home page of our website and Hotjar helped show us that the video was not functioning correctly during user sessions.
  • The ability to see the mobile user experience in action helps us drive too through mobile-targeted promotions.
Hotjar is a simple to use tool that provides invaluable research into how users are interacting with your website. It allows you to a/b test new features and functions and understand very quickly what is working and what isn’t by watching the recordings of each user session. It is super easy to set up and capture in and it is priced reasonably. There is no reason everyone shouldn’t use Hotjar!

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