HubSpot works for us!
October 23, 2014
HubSpot works for us!
Score 9 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Overall Satisfaction with HubSpot
Our company uses HubSpot to analyze the performance of our website and landing pages. There are two offices that currently use HubSpot in our organization however, I would encourage all offices in our global network to use the tool. The reason we use the tool is to test how are content programs are doing, the success of specific pieces of content can help us plan, strategize, and use marketing time and dollars more efficiently.
Pros
- CUSTOMER SERVICE is excellent. Our team members are always there to help, answer questions, and offer important strategic advice that we rely on to move forward with our plans.
- UPDATES to the tool are well thought out and released purposefully. The updates always make sense and address everything we were thinking about them doing.
- EVENTS have been put on throughout our tenure that engage the users and are really fun.
Cons
- Integration into Wordpress would be amazing. Our company policy dictates that we use WordPress blog and therefore, we are not able to use HubSpot to analyze data there.
- We have been able to achieve content success by landing page tracking, specifically for ROI purposes our CONTACT us page has been developed by HubSpot and garnered more attention year over year since becoming a customer
- Another ROI for us has been downloads, again through use of landing pages we have been getting more downloads and more qualified leads from that data.
- leadForensics
Everything that this competitor we recently did an analysis with showed us what we already knew from HubSpot. It made us feel secure in our decision that HubSpot is the only content analytics tool we need in our arsenal at this time.
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