Highly Recommended Marketing Software
May 12, 2015

Highly Recommended Marketing Software

Jordan Hieshetter | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Modules Used

  • Social Media
  • Blogging
  • Landing Pages
  • Forms

Overall Satisfaction with HubSpot

HubSpot is used for marketing software and also for CRM. The marketing component of the product is amazing and we have had a very positive experience with the HubSpot team. Onboarding was quick and easy with support along each step of the way that helped us understand all the usable features that are available. The tool allows us to keep all of our sales and marketing efforts in one, centralized location which is perfect for small sales teams.
  • Training and learning academy - lots of helpful articles and insight.
  • Support - account managers and customer support are very timely.
  • Clean product - ease of use.
  • CRM report functionality could be better with date windows.
  • Would be nice to see one customer profile - not one in the marketing dashboard and another in the sales dashboard.
  • Education on the product can be time consuming to keep up with all new features & functionality.
  • Increased leads.
  • Increased web traffic.
  • Increased online visability.
We were Act-On users initially then switched to HubSpot after about 4 months. HubSpot is worth the extra price in ease of usability and clean UI.
HubSpot is suitable for small business looking to use marketing and CRM software for the first time.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
8
Landing pages
10
A/B testing
Not Rated
Mobile optimization
9
Email deliverability reporting
9
List management
10
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
10
Event/webinar marketing
10
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
9
Custom reports
8
API
10
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated