HubSpot Review
Stewart Bennett | TrustRadius Reviewer
Updated November 08, 2016

HubSpot Review

Score 10 out of 10
Vetted Review
Review Source

Software Version

Professional

Overall Satisfaction with HubSpot

As Inbound Marketers we use HubSpot to run our Inbound campaigns, from landing pages with CTA's and forms, to using the automation tools for our lead nurturing emails.
We are also HubSpot Partners and promote the tool to our own clients. The clients that have bought into HubSpot have seen major results using this great tool along with ourselves in the company.

HubSpot touches many of our departments. Predominately our Inbound Department, but also Sales, and Development.

It has addressed the need to fully nurture our leads through the use of landing pages and forms and following up with personalised emails



  • User Interface
  • Made for someone who is unfamiliar to any type of marketing software
  • The workflows tool allows you to setup some really smart marketing automation.
  • Ease of use
  • Integrates with lots more software
  • Improvements for agencies who manage multiple client social accounts
  • Improvements on Sidekick - when email sent to multiple users the notifications always say "Someone open your email" not that individuals name
  • Better ease of use when looking through the images window
  • Improve lead conversion
  • Better customer profiling
  • Increase ROI
We have never used another tool like this. Having this one tool that brings everything together just saves time and money. Perfect for anyone who has contact databases in Excel, using MailChimp for emails and monitoring Twitter on Hootsuite. HubSpot brings all these together effectively!
Perfect product for business who want to know their customer more and tailor their content more towards their needs

HubSpot Feature Ratings

WYSIWYG email editor
9
Dynamic content
8
Ability to test dynamic content
8
Landing pages
8
Mobile optimization
10
Email deliverability reporting
10
List management
7
Triggered drip sequences
7
Lead nurturing
8
Lead scoring and grading
8
Data quality management
7
Automated sales alerts and tasks
7
Calendaring
2
Event/webinar marketing
6
Social sharing and campaigns
8
Social profile integration
6
Dashboards
8
Standard reports
7
Custom reports
7
API
5
Role-based workflow & approvals
7
Customizability
5
Integration with Salesforce.com
7