Very User Friendly!
June 25, 2015

Very User Friendly!

Samantha Winchell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review

Software Version

Professional

Overall Satisfaction with HubSpot

As a Diamond level partner, New Breed uses HubSpot across the enterprise as well as for our customers. I personally utilize many of the analytics tools as well as the keyword tracking tool in my work with search engine optimization. Especially at the Enterprise level, HubSpot is such a powerful tool. The attribute reporting is my favorite feature of HubSpot - it helps drive new initiatives.
  • Attribution reporting - this enables better campaign planning and management
  • Marketing management - from beginning to end, implementing a campaign is super easy
  • Competitive analysis - the competitor tool is so easy to use, and the dashboard gives a quick-glance look at how you compare
  • Some of the more advanced development features. It would be fantastic if there was a little more room for customization in the blog post editor.
  • Positive impact on lead tracking
  • Increased efficiency
  • Better tracking on sales and marketing efforts
HubSpot is so user friendly. WordPress is customizable, but it's not a platform that everyone can jump right into and understand.
It's very well suited for companies that generate leads. It's less appropriate for sites that are unlikely to drive revenue through lead generation, but can still be utilized in this scenario.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
9
Dynamic content
8
Ability to test dynamic content
8
Landing pages
8
A/B testing
8
Mobile optimization
8
Email deliverability reporting
9
List management
10
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
8
Data quality management
8
Automated sales alerts and tasks
9
Calendaring
7
Event/webinar marketing
7
Social sharing and campaigns
7
Social profile integration
7
Dashboards
8
Standard reports
9
Custom reports
7
API
10
Role-based workflow & approvals
9
Customizability
9
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated