Makes Marketing East, Even If You've Never Marketed
Updated May 17, 2016

Makes Marketing East, Even If You've Never Marketed

Crystal Ignatowski | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Basic

Overall Satisfaction with HubSpot

We use HubSpot for our entire marketing development. The biggest thing we use HubSpot for is our blogs. We host two blogs on HubSpot and both perform very well. Hubspot allows us to manage and analyze everything all in one place: our web traffic, our contacts, our keywords, our social media posts, and our emails.

Pros

  • Hubspot makes it incredibly easy to market. From social media marketing, to email marketing, to blogging, to everything in between, Hubspot's interface is easy to use and consistent. Even if you don't know anything about marketing, you can learn through the Hubspot Academy.
  • That brings me to my second point, the Hubspot Academy. The Academy hosts a plethora of information, from tips and tricks, to tutorials, to projects you can use to improve and strengthen your business. It has been an invaluable tool for our business and we use it on a daily basis.
  • The Customer Support. Hands down, amazing. I have never felt bad when I called, the customer support always helps me beyond what I was hoping for. They are easy to reach, fast, and always friendly. They take time with you too, instead of trying to get you off the phone.

Cons

  • Social media can sometimes be hard to use, simply because there are things that the platform can't do yet. But I have hope for the future!
  • Update May 2017: Hubspot has been adding newer developments and integrations consistently. This is making Hubspot even more powerful.
  • Every so often, HubSpot analytics will be down. This is hard to deal with, but they always get it fixed fast.
  • We have grown our blog views from 1,000 views a month to over 21,000 views a month just by using Hubspot. This has helped us reach more people more efficiently.
  • ...Update May 2016: We are now hitting over 55,000 views a month.
Are you ready to dive into content marketing? Are you ready to take what you think you know about marketing and flip that on its head? Are you dedicated to working hard and not seeing instant results, sometimes having to do A/B testing? Are you willing to learn, and enjoy it?

HubSpot Marketing Hub Feature Ratings

9.2
WYSIWYG email editor
Not Rated
Dynamic content
8
Ability to test dynamic content
Not Rated
Landing pages
9
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
9
Triggered drip sequences
Not Rated
5.0
Lead nurturing automation
5
Lead scoring and grading
Not Rated
Data quality management
5
Automated sales alerts and tasks
Not Rated
9.0
Calendaring
10
Event/webinar marketing
8
7.0
Social sharing and campaigns
7
Social profile integration
Not Rated
8.0
Dashboards
8
Standard reports
8
Custom reports
Not Rated
8.0
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Using HubSpot

Very easy, and if it isn't easy, you can simply call Hubspot customer support and they walk you through it over the phone.
ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Email marketing. With the click of a button you can add/remove contacts, send test emails, and then view awesome analytics after your email has sent.
  • Blogging. Simply the easiest blog I have used ever. Makes it easy to publish, edit, and view your blog post in every form of media (cell phone, desktop, tablet, etc). Plus it gives you pointers for what you could add to improve your post.
Yes - We haven't had any problems with it whatsoever.

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