Agency HubSpot Review
Updated March 16, 2017

Agency HubSpot Review

Lucy Jones | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

We are a HubSpot partner agency, so as well as using HubSpot ourselves,we also manage a number of client inbound marketing campaigns using it. Every member of our organisation completes the HubSpot certifications so we are all up to date with best usage and inbound theory.

HubSpot helps us to manage complete closed-loop inbound marketing and sales campaigns. This includes working as our CRM, content management platform and more: paid ad campaigns, social selling activity, email workflows; almost everything can be managed through through the platform.

Pros

  • Inbound education. As founders of the inbound methodology - you would expect that!
  • Close loop management and reporting - and increasinly, more and more integrations are available.
  • User experience is clean, simple and easy.

Cons

  • Better social media monitoring would be nice - although it is already comprehensive and trackable.
  • More integrations - though these are coming!
  • More defined difference when moving between client portals would be helpful.
  • Increased traffic
  • Agency growth
  • increased contacts and leads
Perfect for B2B companies, particularly SaaS and software companied looking for a complete, closed loop solution, and who want to align marketing and sales for higher quality leads.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
7
Event/webinar marketing
7
Social sharing and campaigns
9
Social profile integration
9
Dashboards
10
Standard reports
10
Custom reports
10
API
10
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
9

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