Good BI tool for advanced analytics.
March 29, 2024
Good BI tool for advanced analytics.

Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Analysis Studio
Overall Satisfaction with IBM Cognos Analytics
We use IBM Cognos Analytics is a business intelligence and analytics platform to gather and aggregate data from multiple parts of our organization, then analyze and visualize data to make business decisions (mainly to improve B2B sales and customer satisfaction, but also as a hint for developing new products/solutions for our clients).
Pros
- Data Visualization: Plenty of options exist for multiple use cases, and dashboards are easy to implement and customize.
- Integration with IBM Watson: makes it easy to use Watson AI features (NLP etc.) on your data.
- Its advanced analytics functionalities with powerful pattern detection/prediction models.
Cons
- Steep learning curve for beginners. It takes time to understand what can be done and how.
- The user interface feels old and not easy to use, especially compared to recent solutions.
- Limited options for user identification (LDAP only).
- Helped improve the KPIs for sales/customer satisfaction.
- Eliminated the need for manual reporting in several use cases.
- However we needed quite some time to learn how to use BI functionalities.
When used properly, the AI features do provide productivity gains. However, they won't do all the work for you. They alleviate some of the most tedious tasks and help speed things up overall.
Those functionalities are must-haves in any large organization, where you can not allow everybody to access every data set. However, I wish there were more options for user authentication.
Cognos provides very advanced analytics functionalities, maybe even more advanced than the competition, and works great when used in collaboration with Watson. However, Tableau and other newer products are much better regarding overall usability.
Do you think IBM Cognos Analytics delivers good value for the price?
Yes
Are you happy with IBM Cognos Analytics's feature set?
Yes
Did IBM Cognos Analytics live up to sales and marketing promises?
Yes
Did implementation of IBM Cognos Analytics go as expected?
Yes
Would you buy IBM Cognos Analytics again?
Yes
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