I am satisfied
February 26, 2022

I am satisfied

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Klaviyo

Very happy with Klaviyo. The product is easy to use and navigate. It doubles as a CRM & ESP in one for us. We are about to create pretty robust segments and flows based on past customer data. We are very satisfied and I would definitely recommend it.
  • Segmentation
  • Flows
  • Campaigns
  • Reporting
  • Templates
  • Email sign-up templates
  • Klaviyo accounts for a large part of our revenue
  • Automatic flows have been amazing
Very easy
We segment customers who have recently opened or clicked an email, purchased a product, viewed a product, etc. This overall helps our domain reputation and increases our open rate, click rate, and conversion rate.
Acquisition - welcome flows, cart abandonment flow, checkout abandonment flow, browse abandonment flow, back in stock-flow, and campaigns. Retention - campaigns, cross-sell flow, and win backflow
We started our SMS program via Klaviyo and switched to Attentive. Attentive is definitely superior to Klaviyo in SMS marketing and their overall BRB strategy. Their SMS program is far more robust and has the capability to integrate with Zendesk. They also designate account reps to you regardless of your list size, and we meet every other week to go over strategy. They also have monthly webinars, and send cute gift baskets to the people who attend. They invited us to Govball and we were in a private suite with drinks & food and were able to connect with others. It's the little things that make them a great company.

Do you think Klaviyo delivers good value for the price?

Not sure

Are you happy with Klaviyo's feature set?

Yes

Did Klaviyo live up to sales and marketing promises?

Yes

Did implementation of Klaviyo go as expected?

Yes

Would you buy Klaviyo again?

Yes

Klaviyo is useful if you want to monetize an existing list or capture emails of those who land on your site. Companies spend so much money on paid ads, etc to bring users to the website, and Klaviyo can drive that final purchase. Templates and reporting are a bit weak. Their SMS could also use some improvements.

Klaviyo Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
1
Ability to test dynamic content
2
A/B testing
10
Mobile optimization
5
Email deliverability reporting
7
List management
10
Triggered drip sequences
10
Lead nurturing automation
4
Lead scoring and grading
Not Rated
Data quality management
7
Automated sales alerts and tasks
Not Rated
Dashboards
7
Standard reports
2
Custom reports
2
API
8
Role-based workflow & approvals
3
Customizability
5
Integration with Salesforce.com
Not Rated