Klaviyo Excels
April 08, 2022
Klaviyo Excels
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Klaviyo
B2C and B2B marketing and lead gen.
- analytics
- segmentation
- flows
- lander integration requires HTML
- templates should auto-update based on campaign edits
- SMS should be more integrated
- Enabled us to tap latent segments of many businesses with a combination of automation and customization
- It's a great conversation starter with prospects, provided you can feed through the right content.
- Behavior-based flows are very useful and perform better than campaigns statistically
- The Klaviyo users conference is very helpful and supports a great and engaged community.
We have begun to see some increase in engagement, thanks to SMS, although there is a learning curve.
- Shopify
- Hubspot
- ReferralCandy
- Recart
- PageFly
- OptiMonk
- Justuno
- Yotpo
- Octane AI
We successfully integrated each of these for various clients; sometimes integrations can be very difficult, but most of the time it was pretty straightforward.
Behavioral data is the engine behind successful flows. Flows that are triggered when a customer or prospect does or does not do something perform much better than a campaign who's timing coincides with a time of day, holiday or seller event, like a sale.
Acquistion, retention, re-engagement, upsell and cross-sell.
Klaviyo is the step up from MailChimp with more functionality and analytics. It is unrivaled.
Do you think Klaviyo delivers good value for the price?
Yes
Are you happy with Klaviyo's feature set?
Yes
Did Klaviyo live up to sales and marketing promises?
Yes
Did implementation of Klaviyo go as expected?
Yes
Would you buy Klaviyo again?
Yes