Item: Klaviyo
Rating: 8
Author: Verified User

Overall Satisfaction with Klaviyo

Pros and Cons

Pros

Email
Loyalty
Marketing

Cons

Price
Integration support
Onboarding

Return on Investment

Increase life time value
Saves time
Reduces friction

We can leverage the data Klaviyo provides us on our customers as well as open rates, click through rates and conversion rates of the emails . The ability to a b test different flows also allows us to see what resonates the best with the people we are trying to sell to and communicate with.

Klaviyo has helped with customer life time value, retention rates, open rates, and of course it is very helpful when it comes to general brand awareness. Leveraging their integrations as well allows us to use Klaviyo outside of email by using their segments and also in SMS campaign.

Alternatives Considered

Attentive.AI, Attentive Mobile and Yotpo

Klaviyo simply has more features, better integrations and better a/b testing and reporting. Klaviyo is the dominant market player and it’s hard to run an e-commerce business if you don’t have a tool at Klaviyo’s level. The other tools also were a bit harder to navigate as well which made Klaviyo a great choice.

Key Insights

Do you think Klaviyo delivers good value for the price?

Yes

Are you happy with Klaviyo's feature set?

Yes

Did Klaviyo live up to sales and marketing promises?

Yes

Did implementation of Klaviyo go as expected?

Yes

Would you buy Klaviyo again?

Yes

Other Software Used

Slack, Salesforce Agentforce Commerce, Vidyard

Likelihood to Recommend

Klaviyo is well suited for an organization that does at least 500 orders per month. It has a lot of tools to boost marketing efforts as well as boost retention and help increase sales. Smaller companies or businesses that don’t sell direct to consumer might not need a tool of that calibre.

Klaviyo Feature Ratings

Comments

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