LinkedIn Sales Navigator increases sales effectiveness
September 15, 2017
LinkedIn Sales Navigator increases sales effectiveness
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with LinkedIn Sales Navigator
Sales is utilizing Sales Navigator currently. The team uses it in order to find prospect clients and keep up to date on those contacts. Also, being able to send inmail is a nice extra feature.
Pros
- Prospect Research - Keeping up to date on both the prospective companies as well as their key personnel.
- Inmail- Many people receive traditional email and this is one additional route to reach your customers without getting lost in their inbox.
- Notifications- Knowing when an employee moves employers is a great way to find future clients.
Cons
- Contact info - I would like to see additional prospect information as a subscriber.
- Data - I'd love for Sales Navigator to survey LinkedIn users and provide special data to subscribers.
- Faster lead conversion
- More accurate prospect data
- Better response rates via inmail feature
- Hoover's and DiscoverOrg
Sales Navigator is more up to date on employee moves but products like DiscoverOrg give more insights on upcoming projects at a particular company as well as direct line and email data for employees.
Comments
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