Item: LinkedIn Sales Navigator
Rating: 7
Author: Brandon Schroth

Overall Satisfaction with LinkedIn Sales Navigator

Use Cases and Deployment Scope

It is being used to find leads and build lists to expand our touches for sales. It makes it easy to find certain people in positions we see fit to buy our products and it takes away from calling into an office cold and trying to find the right person to speak to.

Pros and Cons

Pros

Filtered searches
Easy to organize lead lists
Fast

Cons

Sometimes it is not as precise as I would like
Layout
Use of tokens

Return on Investment

Raised sales
Works well with ZoomInfo
Increased targets

Alternatives Considered

It stacks up pretty well compared to other providers out there because it is able to pull personal profiles that are kept up by the person themselves. Most of the data is extremely accurate because the profile page is their own instead of someone else pulling the information on them.

Other Software Used

ZoomInfo, Adobe Connect, WebEx Event Center

Likelihood to Recommend

Linkedin sales navigator is very useful for sales teams and marketing. It makes it extremely easy to pin point people inside the specific verticals you are trying to target as leads or marketing leads for webinars or product launches. The ease of use is the biggest key so that you can find direct contacts in an organization that you want to have attend or buy from you.

LinkedIn Sales Navigator Feature Ratings

Comments

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Sales Navigator increases your leads