LinkedIn Sales Navigator - Don't Prospect Without It
Updated May 24, 2021
LinkedIn Sales Navigator - Don't Prospect Without It
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with LinkedIn Sales Navigator
At Lingotek, our Account Executives and Sales Development Reps use LI Sales Navigator every day. We have found that it is the most reliable source for finding the right people at the right organizations at the right time. We can use the lead builder to find key contacts at target companies and then we can monitor content from those people or companies to know when the right time to engage would be without bothering them incessantly.
- We can easily identify accounts/companies that are ideal for our ABM approach.
- We can easily identify the most valuable contacts within a target account.
- We can use InMail to provide an initial point of value to our target contacts and create a warm connection for other types of outreach.
- We have to rely on other tools to accurately gather contact information for contacts such as direct phone or email.
- I like the shift to integrating more tools with LinkedIn, but I hope that it doesn't come at the expense of the users. I hope that prices don't continue to increase unless additional value/integrations are wanted. Don't force me to pay more if I'm not using any of the "added value".
- The segmentation of all of the different premium account types is somewhat frustrating. It would be valuable to be able to have access to multiple premium features in one account rather than having to pay for each premium feature in a separate account.
- LI Sales Navigator has had a positive impact on our reps' ability to find the right people and get in the door at our target accounts.
- LI Sales Navigator has had a positive ROI in allowing us to connect with key executives that are otherwise hard to reach.
- LI Sales Navigator has given us the ability to identify key accounts in the mid-market segment that we wouldn't have otherwise been able to identify.
LinkedIn Sales Navigator really doesn't have any true competitors. There is a huge value in the tool being proprietarily linked to the LinkedIn network and being able to leverage that network every day. No other sales tool has that advantage. Their competitors use their product and, in my opinion, so should everyone else.