Great data set and freshness of data is second to none
June 27, 2018
Great data set and freshness of data is second to none
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with LinkedIn Sales Navigator
All of our sales team have access and leverage Linkedin Sales Navigator. Whether that is account management or new business sales, we leverage LinkedIn to build lists/campaigns and identify the right resources in our segment to track, monitor and engage. Linkedin has been a huge part of my building a book of business for the last 6-7 years and continues to be one that I leverage on a daily basis.
- Tag my named accounts and keep track of happenings within each
- Monitor when new folks join or leave, and engage quickly with a compelling message
- Suggested leads - uses AI to help tell the whole story
- Linkedin Defaults to regular settings for me so it takes a bit of time to navigate to Sales Navigator and use it when only having a few seconds before a call
- Not in charge of the overall cost, currently just a user of the technology, but have found it to produce a positive ROI in my experience
Linkedin's simplicity and overall depth of data is the most productive sales prospecting tool in my mind. The way I leveraged InsideView (granted, 6 years ago) has similarities to how I've used Sales Navigator over the past 6 years.