Item: Litmus
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

Litmus is being used at a department level. It helps examine the deliverability and accessibility of emails in between browsers. Sometimes, when test emails do not send, we use Litmus to build the email in HTML to send it around for approvals. It fits a niche need and is a solution for it.

Pros and Cons

Design
Comparison
User-accessibility

Onboarding
Community
Tech-help

Return on Investment

Visibility into email delivery.
Performance Metrics.
Understanding of mobile.

Litmus Integrations

Salesforce Marketing Cloud Email Studio

We still switch it out of the marketing software.

Marketing Strategy

A lot of users are on Gmail, while others are on Outlook. It has helped design and plan for these different platforms.

Likelihood to Recommend

Litmus is particularly well-suited for specific scenarios where there are email tests or a desire for tracking emails by browser, etc. This colleague would need to have that need in order for me to recommend Litmus. That said, it is a very useful product and performs well for the tasks it does.

Testing Made Easy on Litmus

Overall Satisfaction with Litmus