Great testing tool!
March 27, 2024

Great testing tool!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus for both testing across platforms and building personalized experiences for our email campaigns.
  • Testing across platforms - you can see if your email is displaying properly across a number of devices and email clients, which can help you troubleshoot issues and ensure your emails always look good to every recipient.
  • The Litmus Personalize builder has a lot of cool features and allows you to add interactivity into otherwise static emails.
  • Communication in terms of responding to questions and helping resolve issues, especially with the Personalize tool.
  • The Litmus Personalize builder is easy to use when setting up experiences, but can be difficult to implement where it looks good across all devices. This can end up making a "quick integration" time consuming as you troubleshoot.
  • It would be great to see how subject lines display for all devices
  • A tool to see how emojis display across devices
  • Quality assurance. Litmus provides us with confidence knowing our emails display as expected to our top email clients/devices.
  • More streamlined review process. Litmus has helped us tighten our review cycle through a quick review of the previews within the platform.
  • Retention Science (ReSci)
We actually use the Litmus platform separate from the ESP, so are unable to answer this.
We are not using this feature in Litmus.
We are not using this feature in Litmus.
Litmus is the first testing tool we've used and secured the account as an add-on through the ESP.

Do you think Litmus delivers good value for the price?

Yes

Are you happy with Litmus's feature set?

Yes

Did Litmus live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Litmus go as expected?

I wasn't involved with the implementation phase

Would you buy Litmus again?

Yes

Retention Science (ReSci)
We love Litmus for testing and loved the idea of Litmus Personalize, but so far have only been able to build a couple of experiences due to the learning curve. We'd always recommend it for testing, though.

Litmus Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
Standard reports
9
Custom reports
9
URL Validation
10
Link Tracking
10
Spam Testing
10
Email Previews
10