Very useful CRM software

Litmus is used to build email campaigns and content blocks in a much safer and more efficient way than using an esp. It’s great for seeing when code is broken, what lines of code correspond to each snippet or element within an email. Litmus is also used for its software features such as tracking read and engagement times and including snippets such as timers.

We make use of the analytics section of Braze a lot especially for newsletters

Have used timers and scratch offs but honestly these do not perform well. It would be interesting to understand if there’s more we can do