Illuminating, but not the brightest light
Updated April 24, 2017

Illuminating, but not the brightest light

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Modules Used

  • Luminate Online

Overall Satisfaction with Luminate

We use LO as an eCRM, an email blast management system, an event RSVP system, an advocacy awareness system, and so much more.
  • LO has great integration of users across various products within the LO universe. You can track donations, email opens, actions taken and more from its Constituent360 application.
  • The system's TeamRaiser application is great for large-scale individually driven fundraising events; we use it to raise close to half a million dollars across thousands of participants.
  • The tool is affordable for the average midsized nonprofit; while MailChimp might seem like a good tool for some nonprofits, LO has the functionality of that system plus so much more, and for a better price than some of the larger, more streamlined and better integrated digital marketing tools out there.
  • LO's interface is not reflective of 21st century developments in UX or web programming. It often feels like there are too many options (or not enough); the processes themselves are often sluggish and sometimes buggy.
  • As it is the most affordable, nonprofit-oriented multiplatform digital marketing tool out there, we sometimes feel taken advantage of by its parent company, Blackbaud, when new contracts and service quotes are asking for often unreasonable sums of money for our needs.
Compared with other email blast systems, LO has incredible flexibility and capabilities, as you might expect form a pay-for-use system. The interface is clunkier than MailChimp but similar in elegance to Constant Contact and Emma. If LO had a MailChimp-like UX, it would be an amazing product.
Luminate Online (LO) is well suited to an organization that can't quite afford an Adobe or other competitive digital marketing tool; it really does get the job done, but it requires extensive support and staff time to make it happen.

Luminate Support