Rethink your pricing and I would look at buying this but it's too expensive for a small business
October 11, 2023

Rethink your pricing and I would look at buying this but it's too expensive for a small business

Anonymous | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Software Version

Free

Overall Satisfaction with Mailchimp

We use it to send our monthly newsletters, we also have some automated campaigns where someone wants to get a white paper and they sign up for it on Mailchimp.
  • Free mailing list
  • Setting up forms
  • I find it hard to navigate
  • The automation is fiddly
  • The mailing list is difficult to navigate
  • They used to be good then they changed to being really expensive
  • I like that we can send surveys to clients quickly
  • I don't get much value from the free version
  • I think the paid version is too expensive for a small business
  • Nimble
Managing lists in this system is much easier, you can see more about the person, but I do pay USD 280 per year for that.
I find it hard to navigate
I don't really integrate it.
No major success, it's just a tool we use to keep our candidate list separate from our employer list.

Do you think Mailchimp delivers good value for the price?

No

Are you happy with Mailchimp's feature set?

No

Did Mailchimp live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Mailchimp go as expected?

I wasn't involved with the implementation phase

Would you buy Mailchimp again?

No

I think it's hard to work out the free version.

Mailchimp Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
8
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
8
List management
7
Triggered drip sequences
8
Calendaring
8
Event/webinar marketing
Not Rated
Social sharing and campaigns
9
Social profile integration
9
Dashboards
8
Standard reports
8
API
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Third-party software integrations
8